Branding Your Business on a Budget

randing is one of the key tools to a successful business. I mean, if people don’t know what you brand is then how can they buy something, or even better, become a loyal customer? To some brand marketing may come naturally, but for others it is just something else they have to do…but there are … Read more

How to Use Others to Grow Your Business

ne of the biggest challenges of building a company from scratch is the amount of work that lies ahead. Although not all of it is “tough work”, one of the biggest killers of startups is the inability to tackle all of the work that needs to be done before the cash runs out! Some tell … Read more

Why People Look But Don’t Purchase

started my online clothing store 8 months ago. Once the excitement wore off, I was nervous about a lot of things. Do people care about my clothes? Is the competition too steep? How will they even find me for crying out loud? I didn’t have a large budget and had tried some small social media … Read more

The Magento Tools You Need to Succeed at Any Level

Stop Reinventing the Wheel nly an idiot keeps trying to reinvent the wheel – so why would you venture out on your own to make your own mistakes trying to find the right tools for your Magento store? Many others – including us – have already made all those mistakes for you. All you have to do is … Read more

Optimizing the Shopping Cart: 12 Steps for Magento Users

 he shopping cart is the most important component of your e-commerce business. In order for your business to survive, your customers need to be able to make their way to the “Complete Order” button easily and quickly. Magento enables users to create user-friendly shopping carts, allowing you to maximize ROI. Here are the best practices … Read more