by ExtendWare
started my online clothing store 8 months ago. Once the excitement wore off, I was nervous about a lot of things. Do people care about my clothes? Is the competition too steep? How will they even find me for crying out loud? I didn’t have a large budget and had tried some small social media … Read more
Stop Reinventing the Wheel nly an idiot keeps trying to reinvent the wheel – so why would you venture out on your own to make your own mistakes trying to find the right tools for your Magento store? Many others – including us – have already made all those mistakes for you. All you have to do is … Read more
agento includes a large library of attributes you can enable within your store. One field that many stores fail to unlock is Cost of Goods Sold. In Magento, Cost of Goods Sold is called “Cost” and it lives in the Prices section of each of your products. Cost of Goods Sold (COGS) is the amount … Read more
he shopping cart is the most important component of your e-commerce business. In order for your business to survive, your customers need to be able to make their way to the “Complete Order” button easily and quickly. Magento enables users to create user-friendly shopping carts, allowing you to maximize ROI. Here are the best practices … Read more
f you’re like most e-commerce business owners who use Magento, you invest in paid advertising to drive targeted traffic to your store. So it’s very important to receive strong ROI (Return on Investment) on your marketing campaigns. Here’s how to optimize every product page to receive great ROI on each dollar you spend on advertising. … Read more